Innovation at Medela
For Medela, innovation is essential to ensure future business success. Innovation is the result of intense basic research and the evaluation of customers' needs. Today, development projects in medical technology must follow a standardised user-centred design process.
Gathering facts through academic research
Medela is a research-based company and has funded basic research into breastfeeding and breast milk as well as innovative medical vacuum technology for almost 20 years. Regarding research into breast milk and breastfeeding, Medela has a long-standing relationship with the University of Western Australia (UWA) and also collaborates with other universities, hospitals and research institutions globally. For the development of products in the field of medical vacuum technologies, Medela has established a strong cooperation with key opinion leaders and medical experts in hospitals worldwide.
Involving customers in the innovation process
Medela involves its users in the innovation process. By asking them about their needs and their experiences using Medela breast pumps and vacuum technology, new customer benefits can be realised. Medela’s product development is guided by the customers’ needs.
Three examples from Medela's portfolio of innovations:
Symphony: hospital breast pump
The distinctive Symphony breast pump with research-based pumping programs originated from basic research at the University of Western Australia (UWA). Symphony imitates the baby's two natural sucking patterns. During breastfeeding, the baby's sucking starts out fast yet gentle to stimulate the milk-ejection reflex. It then switches to a slower and deeper rhythm. Symphony was the first breast pump with this 2-Phase Expression technology to reach the market, setting a new standard.
Specialty feeding devices
Medela developed specialty feeding devices for delivering breast milk. Breastfeeding is the healthiest, most natural way for mums to feed breast milk to their babies. Medela continuously works with researchers to understand this complex process fully and provides mums special feeding devices for babies who need extra support. Medela has a range of feeding devices for healthy, term babies as well.
Thopaz+: digital thoracic drainage system
Thopaz+ sets new standards in therapy and thoracic drainage management. All necessary functionalities are fitted into one compact unit small enough to be carried by the patient. This innovation was made possible thanks to the close partnership with doctors and medical staff.